Users will soon have a fresh option that allows them to cut down on the amount of AI-created videos appearing in their streams. This move comes as the service revealed that it currently hosts more than 1 billion AI-generated clips.
Testing and Rollout
The new functionality is being tested over the next few weeks before a full-scale launch. This advancement coincides with a increase in AI content, spurred by emerging video-generation tools.
AI Proliferation Online
It has been noted that almost a tenth of the fastest-growing content creators on a popular video site exclusively feature clips produced artificially. A considerable share of this output is considered “AI slop”, a phrase for poor-quality, bulk-generated content that is often absurd or bizarre.
Our research shows that many people appreciate content produced via AI tools, ranging from digital art to informative clips, and we aim to give people the power to see more or less of that, according to their own choices,” commented a company executive.
Volume and Proportions
The platform announced that there are now 1.3 billion videos on its network tagged as AI-generated. Collectively, more than 100 m media items are added to the platform every day, making AI content a limited part of its total content library.
How to Adjust Settings
Members will be able to decrease or raise the level of AI content they view by accessing the content preference setting in the app and selecting AI-made media. Other topics that are already be modified under the setting encompass current affairs, fashion, aesthetics, and movement.
Content Labeling and Policies
TikTok’s rules oblige content makers to label “realistic” AI-made content, and it forbids dangerous fake videos of celebrities or crisis events. Any realistic AI-generated clip that is without a tag can be taken down under its user guidelines.
Additionally, the platform will now apply an AI-generated tag to content created with its proprietary AI systems, or identified by an collaborative effort for identifying artificial media. This step is designed to help prevent users from trying to bypass the labeling process.
AI Literacy Programs
TikTok is also introducing a two million dollar educational fund for professionals and groups to produce educational content about ethical AI use. This project will support educational bodies focused on educating programming and robotics.
Platform Protection
TikTok has justified its content review process, amid controversy over plans to make redundant hundreds of content moderators in the United Kingdom. It is planning to cut 439 jobs in its content moderation team in the UK capital, with labor groups and internet security professionals expressing worry that people are being substituted by machine-led review.
A trust and safety lead explained that people-led review would continue to be important, but artificial intelligence can safeguard staff by removing the most graphic content before it gets reviewed by staff. TikTok announced a 76% decrease in explicit and harmful content seen by content reviewers over the previous year due to intervention by its automated systems.
It is vital to integrate people and machines to keep the platform safe,” the executive stated. “We’ll have people as part of that process, but we also think it’s extremely critical to limit contact with harmful content as rapidly, which is why a lot of the machine support is really helping us operate efficiently.”
